13 March 2026
Great British Beef Week
The nationwide campaign Great British Beef Week (GBBW) will be back next year 23 - 30 April 2027. Created by farmer group Ladies in Beef and supported by the Agriculture and Horticulture Development Board, GBBW champions the local supply chain behind British beef - from the farmers who produce it, to the butchers, farm shops, retailers, pubs and restaurants who supply it.
Follow us on Instagram and Facebook to hear more about Great British Beef Week. Like and share our content to show your support!
Working together to showcase British beef
In 20206 Simply Beef & Lamb partnered with The Farmer's Dog Pub to showcase its naturally delicious British beef, sourced from local farmers, including TV celebrity Kaleb Cooper.
The campaign was brought to life through social media content featuring TV personalities, farmer Kaleb, and consultant Charlie Ireland, as well as the pub venue's Operations Manager, Annie Gray, Head Chef, Max D’Amario, Head Chef at The Farmer’s Puppy, Jason Hall, and Head Butcher at Hops & Chops butcher shop, Charlotte Kingham, highlighting their dedication to locally sourced beef.
"Great British Beef Week is a fantastic opportunity to showcase British farmers and the local supply chains that bring their produce to our counters.” Charlotte Kingham, Head Butcher
Your local supply chain
This year, GBBW will shine a light on the vital role of farm shops and local butchers in bringing naturally delicious British beef to tables across the UK.
Jilly Greed, Devon beef farmer and co-founder of the Ladies in Beef group adds:
"It’s all about championing our trusted local supply chains, the family farms, farm shops and butchers that work together to deliver top-quality British beef to communities.”
Naturally delicious recipes to celebrate Great British Beef Week
We’ve pulled together some of our favourite beef recipes, whether you’re after a family-pleasing midweek meal or a Sunday roast centrepiece.
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Using up your leftovers
Make sure to use up any leftovers by making one of these delicious leftover beef recipes. Perfect for preventing food waste, stretching your money further and being able to enjoy your beef over and over again.
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Who is behind Great British Beef Week?
Ladies in Beef (LiB) created GBBW and are supported by the Agriculture and Horticulture Development Board (AHDB), in collaboration with Hybu Cig Cymru – Meat Promotion Wales (HCC), Livestock and Meat Commission (LMC), National Farmers Union (NFU), Quality Meat Scotland (QMS), Red Tractor, and RABI (Royal Agricultural Benevolent Institution).
Ladies in Beef was co-founded by former NFU President Baroness Minette Batters and Devon beef producer Jilly Greed. Livestock farmer and TV presenter Adam Henson is Patron of Ladies in Beef, which has a country-wide network of champions. All the ladies are British beef farmers and proud of it!
The mission of Ladies in Beef:
- To work with the supply chain to champion Red Tractor farm assured beef
- To increase consumer support for the British beef industry through all outlets
- To own and promote Great British Beef Week each year
Follow the Ladies in Beef social channels on Facebook, Instagram and X (formerly Twitter) to find out more.
If you would like to know more about Ladies in Beef, please contact Jilly Greed, cofounder of Ladies in Beef by email to [email protected] or mobile on 07850 554713.
